‘Birthing Makeup’ Is Trending on TikTok, and It’s Dividing New Moms
January 26, 2023
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| Do you know what season you are? If you don't know what I'm referring to, check out the #coloranalysis challenge on TikTok. The hashtag is blowing up on social platform and helping people find the color palette that's perfect for their skin tone. One editor from Allure tried out the viral trend and spilled all the tea on whether it's legit or not. |
| Speaking of beauty crazes, have you been following the "Birthing Makeup" trend? If you aren't familiar, birthing makeup is when women put on a light beat before hitting the delivery room so they can look fire in those first pics with their new baby and, honestly, it's genius. Check out the details on the viral moment below. |
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